Stream of Consciousness

Showing posts with label Employee Evolution. Show all posts
Showing posts with label Employee Evolution. Show all posts

Friday, June 22, 2007

The New Recruiting Psychographic Persona

This was a piece I put together as part of a presentation to my company's HR department as background for redesigning their recruiting materials. Although some of it seems pretty obvious to a twentysomething, some of the people that it was presented to were absolutely amazed.

“I” statements that reflect what recent graduates are looking for:

  • The most important things to me are my coworkers and the company’s culture. I want to work with people who are enthusiastic, stimulating, friendly, competent, and fun. I like to be able to form friendships with my coworkers and also want to have a good relationship with my boss. I think coworkers and management should be approachable, especially if I need help.
  • A competitive salary is also important to me. With college loans looming, I’m very concerned about money. As it becomes the norm to have an undergrad degree I would like to maintain a competitive edge by pursuing a graduate degree. I am very interested in finding an employer who will help finance my MBA.
  • I would like to be appreciated for my accomplishments. It’s important for me to receive actionable and detailed feedback, so that I can improve and exceed your expectations.
  • I am aggressive and constantly seeking to improve myself. I want to be challenged. I am looking for a job that allows me to participate fully in the projects I am working on. I am comfortable working on teams, in a supportive or leadership role.
  • I want the work I do to mean something. I would like to work with a product that correlates with my ideals and may be important to society.
Read the full article at Employee Evolution.